Athletic Propulsion Labs - BANNED by the NBA

The day the Athletic Propulsion Labs Concept 1 shoes were BANNED by the NBA for providing "an undue competitive advantage."

APL's Concept 1 and Concours basketball shoes feature the company's breakthrough Load 'N Launch™ patent-pending technology designed to instantly increase the vertical leap of those who play in them. This revolutionary technology provides maximum rebound effect through a unique device to help propel the athlete upward. The Load 'N Launch™ technology is housed in a cavity in front of the ball of the foot that reacts to direct compression applied by the athlete.

Relive the day that changed the industry with this compilation of news coverage about a shoe that took the world by storm.